PurpleTV, which Radio and Television Business Report calls “…a novel new over-the-air television brand that seeks to bridge the divide between Republicans and Democrats… is expanding into weather coverage. Billing it as Political Climate Change, the channel will provide tongue-in-cheek commentary about the political climate over real weather forecasts several times a week.
Yesterday’s forecast was:
Harris Unleashes a Hurricane of Facts and Zingers… Trump Flounders Badly
While a hurricane batters Louisiana, Trump is floundering after a perfect storm of zingers and facts from Kamala Harris during their debate last night. Today, Trump is clinging to his outdated talking points but he’s facing a new opponent and will likely be blown away.
The short weather videos will feature an orange tornado representing Donald Trump, and an image of Air Force Two representing Kamala Harris, and the candidates’ movements will be tracked as they campaign across the country.
“Americans don’t want to live under an orange cloud for four more years, we want blue skies ahead,” said Matthew Davidge, CEO of PurpleTV.
After launching on WWMW in Milwaukee, Wisconsin ahead of the Republican National Convention back in June, PurpleTV has since expanded to 25 television markets across the country. PurpleTV’s broadcast footprint now covers cities in Pennsylvania, Michigan, Wisconsin, Georgia, Nevada, and Arizona—the six swing states in the upcoming presidential election—plus Florida and North Carolina. Now 34 million people in those states can watch PurpleTV, and the channel now reaches more than 40 million people nationwide.
PurpleTV also recently added daily content from popular YouTuber, podcast host, political commentator, and author Brian Tyler Cohen, who has more than six million subscribers on social media and who has interviewed everyone from Mary L. Trump and Gavin Newsom to Beto O’Rourke and Vice President Kamala Harris.
PurpleTV, which Radio and Television Business Report calls “…a novel new over-the-air television brand that seeks to bridge the divide between Republicans and Democrats…” is rapidly expanding.
PurpleTV’s broadcast footprint will now cover cities in Pennsylvania, Michigan, Wisconsin, Georgia, Nevada, and Arizona—the six swing states in the upcoming presidential election—plus Florida and North Carolina. Now, 34 million people in those states can watch PurpleTV, and the channel now reaches more than 40 million people nationwide.
“Millions of people watch free over the air (OTA) television but only 50,000 go to the convention, so we are going to serve blue, red, and purple viewers by broadcasting the DNC over the air,” said Matthew Davidge, CEO of PurpleTV.
PurpleTV’s market footprint will now expand from three television markets to 23 television markets and focus on states where Democrats polled between 47% and 50% in the 2020 election.
PurpleTV also recently added daily content from popular YouTuber, podcast host, political commentator, and author Brian Tyler Cohen, who has more than six million subscribers on social media and who has interviewed everyone from Mary L. Trump and Gavin Newsom to Beto O’Rourke and Vice President Kamala Harris.
PurpleTV currently broadcasts in Milwaukee, Wisconsin (WWMW), Columbus, Ohio (WXOH), and West Palm Beach, Florida (WBWP). It’s expanded channel list will be:
(Call sign – channel number – location)
Arizona
KDVD 31.8 Phoenix, AZ
Florida
W16CC 16.7 Miami
WBWP 19.1 West Palm Beach
WTBT 45.7 Tampa
WSWF 10.7 Orlando
WKBJ 20.2 Jacksonville
WMMF 19.7 Vero Beach
Georgia
WANN 32.2 Atlanta
WJDO 44.5 Macon
Michigan
W36FH 36.7 Traverse City
Nevada
KPVT 2. 2 Las Vegas
KRMF 7.5 Reno, NV
North Carolina
WHEH 41.1 Charlotte
W35DW 45.1 Greenville
Pennsylvania
WZPA 33.1 Philadelphia
Wisconsin
WWMW 16.1 Milwaukee
W23FC 53.7 Eau Claire
WMWI 16.1 Verona
Other
KODF 26.1 Dallas, TX
WXOH 25.1 Columbus, OH
K14PX 14.1 Topeka, KS
KEVA 34.1 Boise, ID
K32FW 32.1 Pierre, SD
Viewers should rescan their TV sets to ensure they get these channels. Connect with PurpleTV on Facebook @WatchPurpleTV, Instagram @WatchPurpleTV, and X @WatchPurpleTV.
PurpleTV keeps expanding. We are launching in several new TV markets—Phoenix, Atlanta, and Las Vegas. Our goal is to get to every swing state by September.
In addition, PurpleTV is expanding its broadcast hours to cover Primetime in all four time zones—we will be on air (Central Time) from 5pm to 1am. And we’re expanding to seven days a week—we’ll be broadcasting Saturday and Sunday, too.
PurpleTV, a center-progressive political channel whose tagline is “Where Blue meets Red. And Red meets Blue,” has launched on Channel 19.1 on TV Station WBWP, with coverage over Mar a Lago and Palm Beach County in Florida. It will expand to other states and markets over the coming weeks.
“A Manhattan court has decided that Donald Trump is a perp. We’re hoping to make him a little purpler,” said PurpleTV CEO Matthew Davidge.
With news and opinion from David Pakman, and commentary from Civic Media in Wisconsin, PurpleTV aims to be fair and balanced.
“President Trump may not tune-in but we’ll be bathing him every day in a politically-balanced broadcast signal,” said Davidge. “Wouldn’t it be great if we were all a little more purple?”
Not a conventional TV watching experience, PurpleTV more closely resembles an internet feed or social media stream and is a place for viewers to perch briefly during commercial breaks on other channels. Viewing is designed to be measured in seconds, not minutes.
PurpleTV launched in Milwaukee, Wisconsin on June 27, before the Republican National Convention, and in Columbus, Ohio on July 23. PurpleTV’s West Palm Beach signal will reach 184,000 out of 525,000 TV households in the West Palm Beach market.
Tune In and Engage
Watch PurpleTV nightly from 8pm to midnight on Channel 19.1 on WBWP or stream live at PurpleTV.com/live. Connect with PurpleTV on Facebook @WatchPurpleTV, Instagram @WatchPurpleTV, and X @WatchPurpleTV.
PurpleTV, a center-progressive political channel whose tagline is “Where Red meets Blue. And Blue meets Red,” has launched on Channel 25.1 in Columbus, Ohio on TV Station WXOH. PurpleTV programming airs on 25.1 during prime time from 7pm – 11pm, Monday – Friday. It will expand to other states and markets over the coming weeks.
Ohio is a swing state, and in the past, voters there have swung for Donald Trump, Barack Obama, George Bush, and Bill Clinton. Most of the City of Columbus is in Ohio’s 3rd Congressional District, as is Ohio State University, which is 2024 Republican vice-presidential nominee J.D. Vance’s alma mater. The 3rd District is solidly Democratic and if Vance was still there, PurpleTV’s signal would surely go over his head.
“Purple people want to get on with their lives. They want politicians to work together and compromise to move the nation forward,” said PurpleTV’s President, Matthew Davidge. “They don’t want angry performance artists.”
PurpleTV successfully launched in Milwaukee on June 27th, before the Republican National Convention. So far, the network has forged a content partnership with Madison-based Civic Media, and also airs videos from political commentator David Pakman. PurpleTV is now poised for further expansion beyond Milwaukee and Columbus to other TV markets including West Palm Beach, Florida.
Not a conventional TV watching experience, PurpleTV more closely resembles an internet feed or social media stream and is a place for viewers to perch briefly during commercial breaks on other channels. Viewing is designed to be measured in seconds, not minutes.
Tune in and engage
Over the air viewers in Columbus, Ohio should rescan their TV sets to be sure to receive the channel. Watch PurpleTV nightly from 7pm to 11pm on WXOH (formerly WCPX) Columbus 25.1 or stream live at PurpleTV.com/live. Connect with PurpleTV on Facebook @WatchPurpleTV, Instagram @WatchPurpleTV, and X @WatchPurpleTV.
